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Monthly Archives: December 2014

  • Forbes on Ferrari

    Forbes magazine’s Katie Kelly Bell has just recommended two Ferrari wines in her article “Great Champagnes And Sparkling Wines For Holiday Celebrating”.

    The recommendation follows recent glowing reviews on Robert Parker’s website and the company’s star turn at Stelle di Stelle, Harrods’ five-month long series of Michelin-starred pop ups that ends in January.

     

    2007 Perlé, Ferrari

    “This is one of Italy’s most famed producers from the Trentodoc region. Their 2007 Perlé was recently awarded the ‘Word Champion Sparkling Wine Outside of Champagne’ title...the Perlé has all the complexity and nuance of Champagne at a great entry-level price point.” Katie Kelly Bell, Forbes.

    2001 Giulio Riserva, Ferrari

    “If you are really splurging, look for their Giulio Riserva del Fontadore, Trento...Complex and golden with buttery brioche notes and nice contrasting acidity from start to finish.” Katie Kelly Bell, Forbes.

  • Thelema's December Diary

    As thoughts turn to turkey and mince pies here, it’s a world away from what's going on in the vineyards of South Africa. The winemakers at Thelema are busy all the way through the Christmas season, either tending the vines in the summer sun or keeping up with the Christmas demand from markets like the UK.

    Gyles

    The lovely people at Thelema have sent us a little update on what’s been going on during the month of December...

    'Full Steam'

    “December is a crazy whirlwind of festive madness here at Thelema. Rudi and the warehouse staff are working full steam to keep up. One would almost think it is harvest time again! The labelling line is running non-stop to keep up with the Christmas orders and our 2013 red blends are being prepared for bottling early in 2015. Out on the farm, Werner just finished planting a new block of Shiraz vines. It’s a bit late in the year, but the team all worked hard at getting the vines in the ground quickly to prevent the roots from drying out. Our Petit-Shiraz vines are looking happy and budding beautifully."

    A slippery customer

    "The growing season thus far has been fantastic for the vines. Our early summer hasn’t seen many heat waves and we’ve had enough wind to keep the vineyards dry and fungus free. It does however mean more work for Werner and his team. Vineyards need to be tipped, extra new growth must be hand-suckered (removed) from the vine and weeds need to be mowed. Gyles came into the office quite pale the other morning after coming face-to-face with a boomslang snake while inspecting a canopy. That’s one way to get the heart rate up!”

    To our fantastic customers...

    “All the best with the last few crazy weeks of 2014 and may 2015 be a happy and prosperous year for you and your loved ones"

    The Thelema Team 

  • Decanter Australian Pinot Noir Panel Tasting

    This month’s Decanter features recommendations for two Australian Pinot Noirs from Enotria.

    In the article, wine writer Nick Stock said of modern Australian Pinot: “Thanks to improvements in vineyard and cellar, plus producers’ faith in their diverse terroirs, there’s been an exciting evolution in Pinot Noir down under.”

    Panellist Anthony Rose concluded that there is “a distinctive regional character to Australian Pinot Noir that’s developing rapidly.”

    2012 Haven Pinot Noir, Kooyong

    “Classic New World Pinot Noir with layers of intense red berries and custard.  Satisfying length of flavour framed by bright, juicy damson fruit.” Decanter - Australian Pinot Noir Panel Tasting

    Panellist Roger Jones, of The Harrow at Little Bedwyn, chose Haven as one of his top 3 of the selection:

    “Mornington Peninsular Perfection!  Classic New World, intense red berries with a touch of custard and lingering freshness from the bright, fresh acidity.  A perfect match for grilled turbot with truffles and ceps. 18.5/20 (95/100)” My Top 3 - Roger Jones, Decanter - Australian Pinot Noir Panel Tasting

    2012 Giles Pinot Noir, Henschke

    “Raspberry, saline and musky aromas.  Fresh and bright redcurrant and raspberry fruit on the palate – very juicy and succulently textured.” Decanter - Australian Pinot Noir Panel Tasting

  • Telegraph Christmas Star Buys

    Victoria Moore featured two Enotria producers in her round up of Christmas wines for The Telegraph newspaper last week.

    In the article Ultimate Christmas Wine Guide: 12 Star Buys For 2014, Victoria recommended Domaine Brusset Gigondas Les Hauts de Montmirail 2012 and Cleto Chiarli Villa Cialdini Grasparossa di Castelvetro Lambrusco 2013.

    Brusset’s classic Gigondas was her ‘best luxury winter red’ while Cleto Chiarli’s frothy red Lambrusco made it into the list at number 13, as an extra Christmas present for readers, under the banner ‘unexpected festive glass of something lovely’.

    See below for Victoria’s tasting notes for these wonderful festive wines...

    Gigondas Les Hauts de Montmirail Domaine Brusset 2012, France*

    “A very special gigondas; smells utterly delicious, has the pumice, the marl, the flint, the limestone, and it fills and rounds expansively, all warm sun and dried herbs as you drink. Expensive – but give me this over an average-plus Chateauneuf any day.”

    Villa Cialdini Cleto Chiarli Grasparossa di Castelvetro Lambrusco 2013 Emilia Romagna, Italy

    “A dry red sparkling wine? Well why not. Lambrusco is super-hip these days, after all. There’s a lovely rasp of sour cherries here, and a bit of dust: it’s lowish in alcohol, too. Suits the smell of jacket potatoes getting crispy in the oven. Great when you’re milling about at home between Christmas and New Year. Also a good present-wrapping drink.”

    All reviews taken from “Ultimate Christmas wine guide: 12 star buys for 2014”  - Victoria Moore, December 5th, Telegraph.

    * Apologies - Due to phenomenal demand, Gigondas Les Hauts de Montmirail Domaine Brusset 2012 is now out of stock until January 2015.

  • Marketing Magazine salutes social Enotria

    In the article dated 28th November, Meg Carter chose Enotria as one of the industry’s key marketers, speaking to ecommerce manager Harry Fawkes about the effective use of social media. Harry explained how Enotria had worked with Tesco to launch the “first socially created wine”.

    Enotria drafted in agency We Are Social to invite over 2500 media-savvy wine lovers to help choose a name and design for the new product via Tesco’s Facebook page.

    The six-month project culminated with the launch of two wines - Enaleni’s Dream Chardonnay and Shiraz - in the summer of 2013.

    As Harrys says, “the biggest motivating factor was that this was a project through which we could explore the potential to use social to create buy-in ahead of a product’s launch" -  a motivation that turned this social launch into a real success, with Tesco selling 80,000 bottles in the first month alone.

    The full article can be read here: http://www.marketingmagazine.co.uk/article/1322291/greater-insight-social-media-measures-marketing-mix 

  • Enotria Marketing Director Announced – Helen Munday

    London, 3rd December

    Enotria are pleased to announce that Helen Munday will be joining the business in January 2015. Helen will take up the role of Marketing Director, leaving Hallgarten Druitt & Novum Wines where she has been Marketing Director for just under two years.

    Troy Christensen, Enotria CEO, said: “Enotria aspires to be the market leader when it comes to working closely with our producer partners to build brands and leveraging robust consumer insight to improve the business performance of our customers. Accordingly we are investing to develop and increase our Marketing function and Helen will help bring about this step change in our business. Helen has in-depth knowledge of marketing and business strategy, consumer insight, brand development, new product development and public relations across all channels and origins in the UK market. Her breadth of experience encompasses retail, product development and brand building, together with experience in premium wine, spirits and beer."

    He continued: “She has delivered key success in each of the businesses she has worked in, and we look forward to her continuing this trend at Enotria. We are excited about the future and look forward to welcoming Helen to the team.”

    Helen commented, “I have closely followed the fortunes of Enotria for some time and this is a perfect time and opportunity to add vision and excitement to the business by instigating a premium marketing programme. I am really looking forward to working with the team there to invigorate and build on the success of the business and develop the companies leading position within the industry.”

    Helen has been a board-level Marketing Director for over 10 years and most recently with Hallgarten where she was a key member of the senior team involved in delivering a strategic review and restructure, which involved all aspects of the business.

    After a time in Marketing and Buying role in Boots, Helen joined Whitbread’s Thresher Group in 1995 and spent the next nine years progressing through the business, where she was involved in the integration of number of business acquisitions, marketing strategy and premium own-label project development.

    At PLB, she took the head marketing role and was instrumental in the success of the business during her tenure, developing key brand and supplier partnerships and creating an insights function that allowed PLB the platform to achieve significant growth with key retailers. Helen brings with her great knowledge of the industry and marketing discipline that will be key to Enotria’s ongoing success and growth.

     

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